Department of Finance

Helping the public sector deliver excellence.

Industry
Government

Deliverables
Brand Identity
Strategy
Editorial + Publication
Guidelines + Templates
Photography
Wayfinding Systems

The Commonwealth Department of Finance required a new brand to coincide with a move to their new headquarters in the Parliamentary Triangle. In partnership with Supercurious, Swell delivered a strategy for the Department, centred on performance, governance and transformation.

Signalling change and innovation to all staff and stakeholders, the clean lines and architectural restraint of the building informed a new, progressive visual identity.

Photography by Adam McGrath

Extending the brand throughout to building, the clean interiors of this premier address demanded a wayfinding and signage system that converged seamlessly with the refined architectural details.